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J.W. HULME - ITS STORY AND LEGACY

THE COMPANY'S HISTORY, BY NORTON CROSS

When I was a youngster, my granddad’s den and gear room was a source of fascination and discovery; old sporting prints, books, photographs, stuffed birds, guns, fishing rods, trip logs, his World War One saddle bags and his great grandfathers’ civil war saber and epaulettes over the fireplace.
Among the collection was a time worn, rugged old duffle bag of unique design that one sad day became my inheritance from an era of classic sportsmanship. The duffle had come from granddad’s crony Horace Thompson, who picked it up in the New York Abercrombie & Fitch Store near the turn of the century. Mr. Thompson had bought the Gokey boot business from Noah Gokey and gave the bag to his bootmakers to produce and subsequently had them made by Duluth Tent and Awning Co.™ for Gokeys®.

Over fifty years later, my friends at Gokeys® and I decided to add features to that heirloom bag and create a whole line around it. My company, J.W. Hulme Co.®, which had been making awning and canvas products since 1905, manufactured the bags, cases and luggage I designed to complete our classic line based on that original bag. The immediate success of our line under the Gokeys® and Orvis® brands established it as a sporting bag class of its own and inevitably spawned numerous copies.
In 1996 we decided to dedicate ourselves to both preserving and broadening the collection by designing, producing and branding the line under our own name. In that same year we shipped our first catalog. While other brands turned to overseas manufacturing or less expensive materials, J.W. Hulme adhered to the original standard of granddad’s bag. We recognized that our best of class passion for the integrity of classic design, materials, craftsmanship and attention to detail is esteemed by our customers. That’s what excites us. That’s why we call our line J.W. Hulme, The Original… and so, the legendary collection that started with granddad’s legacy carries on.